PAID ADS

Fuel your business growth with high-converting ds that reach the right audience, at the right Time

Paid advertising helps you cut through the noise and reach your ideal customers at the right moment.

With platforms like Google Ads, Meta, and LinkedIn, you can drive qualified traffic, boost visibility, and increase conversions with precision targeting.

Whether you’re aiming to increase brand awareness, drive sales, or generate leads, a well-executed paid ad strategy is essential to growing your business in a competitive market.

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THE PROCESS

1

Platform Connection & Audit

We meet to connect all advertising platforms, such as Meta Ads, Google Ads, and others you might use.

If they’re already set up, we make sure everything is correctly linked and working smoothly to ensure optimal performance from the start.

Creative Design & Campaign Setup

Our creative team designs the graphics, videos, or banners needed for the campaign.

Then, we set up the ads on the selected platforms, making sure the messaging and calls to action align with the agreed-upon strategy.

3

Metrics & Analytics

After the first two weeks of the campaign running, we analyze the initial results. We evaluate key metrics (CPC, CTR, conversions, etc.) to make any necessary adjustments and improve campaign performance.

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2

4

Goal Alignment & Strategy Development

We listen to your business goals and expectations. Based on your budget and objectives (e.g., driving traffic, generating leads, or increasing sales), we create a custom strategy to guide the advertising campaign.

Campaign Launch & Approval

Once you review and approve the visuals and copy, we launch the advertising campaigns.

This step marks the start of the execution phase, where the defined audiences will begin receiving the ads.

PORTFOLIO

Cooking Life

CookingLife approached us to manage the re-launch of their products with new packaging and branding. Our goal was to increase brand awareness, sales, and engage their audience during the spring and summer seasons.

Through a tailored social media strategy and a carefully drafted ads strategy, we revamped their presence on Facebook and Instagram, focusing on visually appealing content that highlighted their fresh look and engaging storytelling to captivate their audience.

Results:

Facebook followers increased by 110%
Instagram followers grew by an impressive 262%
Engagement surged by 159%
Direct messages received increased by 60%

By the end of the campaign, CookingLife’s brand awareness reached new heights, making their re-launch a tremendous success.

Ekliptor

Ekliptor, a UK-based dropshipping e-commerce platform, sought Sud Creative’s expertise to enhance its brand identity and marketing strategy. They faced challenges in converting website traffic into sales and lacked a strong market presence.

We conducted a market analysis that allowed us to craft a comprehensive marketing strategy focused on content marketing, SEO, and social media campaigns. And also worked on their branding.

To drive immediate results, we launched targeted ad campaigns on Google and Meta platforms.

Results:

347,620 impressions and 949 clicks within two weeks
Achieved a cost per click of £0.70
Ekliptor now boasts a cohesive, professional brand image that resonates with its audience, significantly boosting visibility and engagement.

Read the full case study

Core-Strategy

Core-Strategy approached us to strengthen their digital presence and drive qualified traffic to their SaaS platform for strategic planning and execution. Our goal was to test acquisition channels, increase awareness among decision-makers, and build audiences for future retargeting.

Through a combined Google Ads and LinkedIn Ads strategy, we launched campaigns focused on generating brand visibility and attracting users interested in strategy management tools.

Google Ads campaigns included Search and Display (with retargeting in the second phase), while LinkedIn Ads tested awareness and strategic partnership positioning with tailored creatives for different markets.

Results:

Refined audience personas after analyzing ad performance and user behavior.
LinkedIn Ads tested multiple creatives and segmentations, uncovering insights for future optimization.
Google Ads campaigns drove new traffic to the website, enabling the creation of retargeting audiences and refining buyer personas.
LinkedIn Ads generated 77 website visits in the first week (22–28 June) and 124 visits in the following period (22 June–12 July), averaging 6–13 visits per day.
Audience testing and creative optimization provided key insights to improve CTR and future lead-generation efforts.

By the end of the campaign, Core-Strategy had significantly expanded its reach and gathered key insights, setting the stage for a more effective and scalable ads strategy moving forward.

Desire By Emily

Desire by Emily approached us to boost their e-commerce presence and increase sales of their lingerie and nightwear collections in Costa Rica. The goal was to grow brand awareness, drive qualified traffic to their online store, and convert that traffic into direct sales.

Through a combination of Meta Ads (Instagram + Facebook) and Google Ads, we designed a strategy focused on capturing attention with visually appealing creatives, building engagement via direct messages, and converting through targeted search campaigns around branded and category keywords.

Results:

Instagram Growth:
- Followers grew from 17,600 to 18,900 (+1,300) within 3 months.
Meta Ads:
- Reached 261,551 impressions in total.
- Generated 671 direct messages and thousands of profile visits.
- Delivered 56 sales attributed to Meta campaigns.
Google Ads:
- Reached ~582K impressions across branded and category keywords.
- Achieved an average CPC of USD 0.22.
Sales Impact:
- With an investment of around USD 2,000, the campaign generated over USD 5,642 in sales, delivering a strong positive ROI.

By the end of the campaign period, Desire by Emily had strengthened its brand presence in Costa Rica, driven qualified traffic through paid campaigns, and generated measurable online sales, setting a strong foundation for scaling ads in future seasons.

LET'S WORK TOGETHER

Ready to grow?